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Sales & Marketing
in Operations - 01 Oct, 2015
by Brenda Martin - one comment

Image Credit:Getty Images If you had to, could you double your staff in one weekend for a once-in-a-lifetime opportunity? That’s what many companies are going through as they prepare for the more than 1 million people visiting Philadelphia this weekend. Most of the visitors are coming to see Pope Francis and attend the World Meeting of […]

in Marketing - 01 Oct, 2015
by Sara Lance - no comments

Image Credit:Getty Images Everyone loves press. It’s an amazing feeling to have your company recognized by an outlet, and to have others take interest in your passion. But more than just the feeling of accomplishment, when done right press can offer our company major benefits. While I don’t suggest going after too much press before […]

in Marketing - 01 Oct, 2015
by Sara Lance - no comments

Image Credit:Getty Images In today’s world of overcrowded inboxes and spam filters, many businesses often wonder if email marketing is still worth the investment. Regardless of your industry, the right strategy and content can make the difference between mail being trashed or transformed into a profit. I recently sat down with Brian Sutter and discussed how companies […]